“PEIMU” is a Taiwanese agricultural marketing company with a mission to provide consumers with "safe to eat" products and give producers peace of mind in their cultivation. Through the practical realization of this ideal, Pei-Nu is dedicated to infusing new vitality into Taiwanese agriculture.

The frog, being a highly sensitive creature to its environment, thrives in good land; similarly, bountiful crops flourish on fertile soil. Thus, Pei-Nu has chosen the frog as its trademark symbol, representing environmental friendliness and fertile land. This choice symbolizes Pei-Nu's commitment to establishing a sustainable agricultural ecosystem, ensuring the sustainability of agricultural production while delivering safer food options to consumers.